TASKS
Visual design / Concept design / Pitch presentation
CLIENT / CATEGORY
Drive Dentsu / Advertising
LOCATION
Beirut
Ikea
The campaign’s goal was to introduce IKEA and the Swedish way of living to people in Morocco. This manual was one of the activations designed to serve as a direct mailer to announce Ikea’s official opening in Casablanca.
Drive Dentsu was pitching for this account, and I was part of the design team executing visual concepts and spec work.





